Not just clients, but also leads, prospects and visitors deserve a good customer journey. Create a customer profile from their first digital experience to being a customer in your CRM.
Organisations know their internal customer interactions using CRM solutions. Connect this data with your digital platform and create an omni-channel experience.
Enhance customer profiles with data from your ERP and financial systems. Digitize core business processes to provide a seamless experience throughout the organization.
Use a Customer Data Platform (CDP) for centralizing customer data and providing an integrated customer experience.
Connect the internal customer data from Customer Relation Management (CRM) to enhance the digital experience and vice-versa.
Use product data from Enterprise Resource Planning (ERP) for adding industry, market and product knowledge to your content.
Integrate both internal and external financial processes, for instance client purchasing using punch-out and EDI integrations.